FOR IMMEDIATE RELEASE
Contacts: Scott Keenan
Executive Director
Grandma's Marathon
USA Track & Field
Phone: (218) 727-0947
Ron Stone
Market Manager
Clear Channel Radio Duluth
Phone: (218) 279-0012
Laura Wright
Public Relations Director
Phone: (218) 727-0947
Fax: (218) 727-7932
Email:
CLEAR CHANNEL RADIO SIGNS ON AS
THE NEW OFFICIAL RADIO STATION OF GRANDMA'S MARATHON
Duluth, Minn.: Since the beginning of Grandma's Marathon, live radio
coverage has brought the excitement of the race to listeners throughout the
region with play-by-play reports from the race course and the finish line.
Grandma's Marathon is excited to continue this tradition with the help of
Clear Channel Radio, the newest major media sponsor of Grandma's Marathon.
"We are extremely excited about this new partnership with Clear Channel
Radio. It will no doubt open up doors for Grandma's Marathon to continue to
grow and be successful, and it will certainly give us the opportunity to
reach more listeners than we ever have before both locally and state-wide,"
says Scott Keenan, executive director of Grandma's Marathon. "The team at
Clear Channel Radio is so enthusiastic and it's clear that they will bring
great energy to covering our events. We are really looking forward to
working with them for many years to come."
For the past three years, Mix 108, a Clear Channel Radio station, has
provided up-beat, energetic and commercial-free music for runners to listen
to during Grandma's Marathon and the Garry Bjorklund Half Marathon. As the
new official radio station of Grandma's Marathon, Clear Channel Radio will
step-up their efforts during marathon weekend by providing live coverage of
the race from start to finish as well as comprehensive race updates from
WEBC-AM The FAN 560. In addition, in the months, weeks and days leading up
to the event, all four of Clear Channel Radio's stations including WEBC-AM
The FAN 560, B105 (KKCB-FM), KOOL 101.7 (KLDJ-FM) and Mix 108 (KBMX-FM),
will feature interviews with Grandma's Marathon officials, race legends,
volunteers and elite athletes.
"All of us at Clear Channel Radio are ecstatic about our new relationship
with Grandma's Marathon," says Ron Stone, market manager for Clear Channel
Radio Duluth. "While we have been promoting the events of the Marathon for
the past two years unofficially, we will now be working in an official
capacity with the marathon to bring the full force of the Clear Channel
stations in Duluth and around the state to expand the coverage of the event
to new and exciting levels never heard before on radio."
Grandma's Marathon is the 13th largest marathon in the nation and is run
along the beautiful north shore of Lake Superior from Two Harbors to
Duluth, Minn. The 26.2-mile race was created in 1977 by a local running
club called the North Shore Striders. What started as a small road race
consisting of 150 runners has grown to be a weekend running festival
featuring Grandma's Marathon, the Garry Bjorklund Half Marathon and the
William A. Irvin 5K, and attracting over 17,000 runners from across the
globe. The 31st annual Grandma's Marathon is June 16, 2007.
For more information about Grandma's Marathon log on to
www.grandmasmarathon.com. To find out more about Clear Channel
Duluth/Superior visit: www.fan560.com, www.kkcb.com, www.kool1017.com
and www.mix108.com.
###
|
