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Press Release - Denver Marathon - 6/12/06

FOR IMMEDIATE RELEASE

                                                  

                        Lace up Your Running Shoes! 
      Fall Denver Marathon(TM) Kicks off Official Training Program 


DENVER--(BUSINESS WIRE)--June 12, 2006--With less than five months left to 
prepare, the Denver Marathon(TM) is excited to kick off Team RUN 5280, 
presented by New Balance - Denver Marathon's official running and training 
team - a training program designed specifically to help runners get ready 
for the upcoming marathon, half marathon, or four-person marathon relay. 
The first race of its kind in Colorado, this world-class marathon is 
scheduled for Sunday, Oct. 15, 2006. 

Team RUN 5280 will hold weekly training runs starting June 17 through Oct. 
15 with distances varying each week to help prepare runners of all 
abilities - from the absolute beginner to the avid runner. Participants in 
the training program will run with veteran marathoners and receive 
personalized training schedules and coaching, expert nutritional and injury 
prevention advice and access to team physical and massage therapists. The 
cost of joining Team RUN 5280 is $225 and the team is limited to only 200 
runners. 

In addition, Team RUN 5280 runners will receive an official team uniform 
including a New Balance Technical T-shirt and performance shorts, a Denver 
Marathon performance cap and a carry sack. Runners will also receive 
day-use of Colorado Athletic Club facilities and valuable discounts on 
everything from entry fees to the Denver Marathon, to New Balance athletic 
shoes and merchandise at local running specialty stores. 

The Denver Marathon will hold a kick-off event on Saturday, June 17, from 
9:00 a.m. to 12:00 p.m. with registration beginning at 7:30 a.m. at 
Colorado Athletic Club in the Denver Tech Center at 5555 DTC Parkway to 
provide runners with more information on the training program and hold its 
first optional 30-minute training run at 10:00 a.m. The event will be a 
festive gathering with food and drinks, music from KBCO-FM and valuable 
giveaways including a one-year membership to the Colorado Athletic Club. 
Subsequent weekly training runs will be held Saturdays at 7:00 a.m. at 
locations throughout the metro Denver area and on the official Denver 
Marathon course with distances varying between one and 22 miles. Weekly 
strength and speed workouts will also be held on Tuesdays at 6:45 p.m. at 
the West Middle School track with distances varying between two and eight 
miles. 

Maureen Roben, Head Coach of Team RUN 5280, has more than 20 years of 
experience running and coaching and holds the women's Colorado record for 
the half marathon with a time of 1:14:08 at altitude. A veteran marathoner, 
Roben represented the United States in the Goodwill Games where she 
finished fourth in the women's marathon. She also placed seventh in the 
1988 U.S. Olympic Trials and has conducted several running clinics for 
athletes across Colorado. 

"Running with a team can provide motivation, support, professional 
coaching, and humor, among other benefits," said Roben. "Team RUN 5280 is 
designed to meet many needs of the runners who join as well as help anyone 
from a seasoned marathoner to a novice runner finish the Denver Marathon, 
half marathon, or marathon relay." 

Registration is still open for the marathon, half-marathon, or four-person 
marathon relay. Registration fees for the marathon are: Standard (through 
Aug. 31), $85; Late Entry (after Sept. 1), $95; and Walk-Up at the EXPO 
(Oct. 13-14), $105. Half-Marathon registration fees are: Early Bird, $50; 
Standard (through Aug. 31), $65; Late Entry (after Sept. 1), $75; and 
Walk-Up at the EXPO (Oct. 13-14), $85. Marathon relay registration fees 
are: Early Bird, $125; Standard (through Aug. 31), $140; Late (after Sept. 
1), $160; and Walk-Up at the EXPO (Oct. 13-14), $200. 

For more information or to register for the Denver Marathon or Team Run 
5280, go to www.denvermarathon.com or e-mail: . 

About the Denver Marathon(TM) 

The Denver Marathon(TM) is owned and operated by Run Denver, LLC, a wholly 
owned subsidiary of Experience Sports, LLC - a sports marketing and 
management company. Run Denver was created to develop an annual Denver 
marathon and half marathon that will bring a world-class running experience 
to the Denver community and economic and social vitality to the metro 
Denver area. The route, designed by Race Director Dave McGillivray, 
highlights the cultural diversity of Denver's communities by incorporating 
a mix of urban neighborhoods, shopping and restaurant districts, city parks 
and residential areas. The first race of its kind in Colorado, this 
world-class marathon is scheduled for Sunday, Oct. 15, 2006. For more 
information, please visit www.denvermarathon.com.




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