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Press Release - Toronto Waterfront Marathon - 8/30/06

FOR IMMEDIATE RELEASE

              David Usher to headline "Welcome Concert" at 
	   Scotiabank Toronto Waterfront Marathon, Friday September 22nd

TORONTO. August 30th. The organizers of the 7th Annual Scotiabank Toronto 
Waterfront Marathon today announced that Canadian icon David Usher will 
headline their "Welcome Concert", to be held Friday evening, September 
22nd, in Nathan Phillips [City Hall] Square. Mayor David Miller will 
introduce the show at 7pm, and officially declare Scotiabank Toronto 
Waterfront Marathon weekend "open". The concert is free and open to the 
public.

One of Canada’s premiere songwriters and performers, David Usher has 
enjoyed a celebrated career as a solo artist and a member of Moist.  His 
multi-platinum album sales are in excess of 1.2 million units in Canada, 
and he's been recognized with several Juno and MuchMusic Video awards.  He 
grew up and went to High School in Kingston, Ontario, then took a Political 
Science degree at Simon Fraser University in Vancouver. From university 
days, throughout the '90s, he was the front man for Moist, before moving 
onto his solo career with 4 albums: Little Songs in 1998: Morning Orbit 
2001; Hallucinations 2003; and If God Had Curves released in April 2005. 
David currently lives with his family in New York City. 

His background with a university professor and Montreal Jewish father, a 
Thai Buddhist and artist mother, and his own political science education 
make David a quintessential, multicultural Canadian and a man with an 
intelligent message.  

His last album [If God Had Curves], is a vivid series of reflections from 
an artist who embraces change in his own life as a means of cultivating new 
perspective and inspiration. "I’ve been interested over the past couple of 
years in the idea that society is becoming increasingly divided and diverse 
along rigid lines. Whether you’re religious or not, we have become 
intolerant and inflexible of each other’s ideas. Somewhere between the 
secular and religious world we need to find common ground and a way we can 
live together." 

David will be in the studio for the months of September and October 
recording his new album which is scheduled to be released early in 2007. 
The new album is co-produced with long time collaborator Byron Wong 
(Crystal Method), and a new collaboration with Brian Malouf (Madonna, Pink 
and Michael Jackson). David recently contributed his version of the John 
Lennon song "Watching The Wheels" in support of the "Make Some Noise" 
campaign for Amnesty International. He also continues to support Make 
Poverty History, Warchild and other charities.

"With his multicultural background, and his current interests, we couldn’t 
think of a better artist to welcome our 10,000+ runners from more than 30 
countries around the world, to Toronto. I can’t think of two better things 
than sport and music to bring people together," said Race Director Alan 
Brookes.  

The David Usher concert is also an effort by the organizers to reach out 
into the community and appeal to spectators, not just participants for the 
Waterfront Marathon, Half-marathon and 5K. This is a major trend in world 
marathons, but a first in Canada.

Besides the David Usher show, there is an OASIS Neighbourhood Challenge on 
marathon day, that features music and performers at 10 neighbourhood 
entertainment and cheering centres along the 42km route. "Our event has 
really become a weekend festival," said Brookes. "It’s not just about a 
bunch of skinny eccentrics running around the city in their underwear on a 
Sunday morning.  This is a community celebration. It’s a celebration of 
personal achievement, of fundraising-- with the $750,000 that the runners 
will raise for 50 local charities, and simply a whole lot of fun. There’s 
lots of great music, performers such as the acrobats and jugglers from Zero 
Gravirty Circus, and Toronto’s great multicultural food everywhere, 
throughout the weekend!"

There is also a two-day "running show", the Oasis Running, Health & Fitness 
Expo on Friday September 22nd and Saturday the 23rd, at the Metro Toronto 
Convention Centre on Front Street. Again, it is free and open to the 
public, with 65,000 square feet of exhibits, running footwear and apparel 
bargains, samples, the latest fitness technology, guest speakers and more!

A 48-page Spectator Guide will be available at Scotiabank branches after 
Labour Day, as well as at the Concert and Expo on Marathon Weekend.

For all the information on music, entertainment and running on Scotiabank 
Toronto Waterfront Marathon Weekend, see www.torontowaterfrontmarathon.com


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