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Press Release - P.F. Chang's Rock 'n' Roll Arizona Marathon - 7/20/05

FOR IMMEDIATE RELEASE
                                 Contact: Susan Reid/Audra Fleming
                                          Elite Racing, Inc.
                                          (858)450-6510
 

        P.F. Chang’s Rock 'n' Roll Arizona Marathon & ½ Marathon 
                   Named Best Special Event in State 

PHOENIX, Ariz. (July 20, 2005) -- Just six months from its third 
anniversary as a highlight event for the cities of Phoenix, Tempe and 
Scottsdale, the P.F. Chang’s Rock 'n' Roll Arizona Marathon & ½ Marathon 
received top marks as Arizona’s best 'Special Event' from Governor Janet 
Napolitano at the 25th Annual Governor’s Conference on Tourism (July 7, 
2005). 

The annual running event that attracts over 30,000 runners and walkers to 
the Valley of the Sun each January was recognized for its unique draw for 
tourism and attracting visitors from outside the local area … an event that 
stands out in the crowd because of its creative approach, distinctive 
appeal, media coverage and/or enhancement of community pride." 

In 2005, the P.F. Chang's Rock 'n' Roll Arizona saw its participants raise 
over $5.75 million (net) for eight official charities and boasted an 
economic impact of more than $41 million in the Valley. 

"This event has been a success from the beginning thanks to the tremendous 
community support of Tempe, Scottsdale and Phoenix and the remarkable 
involvement of hometown favorite P.F. Chang’s China Bistro," said Tim 
Murphy, president and CEO of Elite Racing, Inc., the event's producer. "It 
is an honor to receive this award, but it really is a tribute to all the 
participants who are out there running and walking, those who volunteer, 
the cheerleaders and the bands that line the course. It inspires us to 
continue working harder and make the 2006 race even better." 

The P.F. Chang's Rock 'n' Roll Arizona Marathon & 1/2 Marathon, fourth in a 
series of musical running events created by Elite Racing, returns to the 
Valley of the Sun on Jan. 15, 2006. Participants are treated to 60 live 
bands playing at every mile, 40 high school cheerleading squads providing 
extra motivation along the route, and a finish line festival at ASU. An 
evening concert at Tempe Town Lake caps the day’s festivities. 

For more information or to register for the marathon or half marathon visit 
www.rnraz.com or contact P.F. Chang's Rock 'n' Roll Arizona, 5452 Oberlin 
Dr., San Diego, CA 92121 or call 800.311.1255. 

Elite Racing, Inc., a sports-marketing and management company based in San 
Diego, Calif., is the leader in producing world-class running events.  In 
addition to P.F. Chang's Rock 'n' Roll Arizona, Elite Racing produces eight 
events each year, including the Coca-Cola Zero Rock 'n' Roll Marathon, 
Country Music Marathon & ½ Marathon, the Rock 'n' Roll Half Marathon and 
the Carlsbad 5000, the world's fastest 5K.

                            ###

 

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